Overcoming the “Curse of Knowledge” To Effectively Communicate Science

 a great article in Xconomy;

It seems to me as an opportunity for copy-writers en people with common sense.

Have you ever heard a conversation of two guitarists?, if you don’t play yourself,
it remains a mystery what they are talking about. A drummer and a guitarist they
don’t fully understand each other neither.

Finally, science and the Medical Professionals have seen the light, to make sense to
a patient in the explanation about their findings / result-outcome.
Read all about it on:

Overcoming the “Curse of Knowledge” To Effectively Communicate Your Science

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